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Dr Jenny Sinclair

Jenny is Chief Scientist at GreenCollar, Australia’s foremost environmental markets investor. She is deeply committed to environmental stewardship and delivers innovative conservation strategies driven by her passion for biodiversity and the natural world. With expertise in environmental market mechanisms, Jenny specializes in using market-driven approaches to achieve positive environmental outcomes and advocate for nature-based solutions.
Jenny oversees GreenCollar’s R&D program, underpinning Australia’s largest portfolio of land sector abatement, the first Reef Credits and Australian plastic offsets. Jenny draws on her diverse background spanning behavioural evolution, conservation ecology and natural resource management to solve today’s most pressing environmental challenges.
Jenny is co-author of Australia’s first Avoided Deforestation Method and former chair of the Landscape Taskforce. She provides expertise on Australia’ emissions reduction policies and has also played a pivotal role in developing Australia’s Reef Credit and Accounting for Nature Standards.
Outside of her professional work, Jenny enjoys connecting with nature, horse riding, and sailing with her family.

Related Articles

17 May 2024

GreenCollar Board announces new Chair

GreenCollar is pleased to announce that existing Board Director, Brendan Foran, has been appointed Chair of the Board as of 9 May. Brendan, who has been a Director on the GreenCollar Board since December 2023, brings to the position enormous executive and leadership experience, as well as expertise in and life-long commitment to natural resource and environmental issues.
27 Mar 2024

How Reef Credits deliver real, measurable, verifiable outcomes to the GBR

Panel speech by GreenCollar Chief Strategy Officer, Pierre Josset, at the 2024 Climate Investor Forum, MCG Melbourne Good morning and welcome. I’d also like to acknowledge the traditional owners of...
26 Feb 2024

GreenCollar makes strategic investment in EnergyLink Services

Australia’s largest environmental markets developer and investor, GreenCollar, has made an investment in carbon, energy and sustainability-focused advisory firm, EnergyLink Services, forging a strategic partnership that will increase end-to-end services to business, particularly agribusiness, in their efforts to decarbonise, satisfy net zero commitments, assess and mitigate impact on nature.
10 Jan 2024

REDD can be high quality: Here’s how

Opinion piece The world needs to drastically reduce global emissions. However, decarbonization will take time. One way to progress faster towards a net zero future is for companies to offset...
08 Nov 2023

GreenCollar and Australian Museum Unite

Media Release:  On 1 November 2023 the Australian Museum (AM) announced a major new three-year collaboration with GreenCollar, Australia’s largest environmental markets investor and project developer, for the AM’s Climate...
06 Oct 2023

GreenCollar’s market leading NaturePlus™ biodiversity scheme begins issuing credits

Media Release: Friday 6 October 2023: After more than three years of development, testing and validation, environmental markets investor and project developer, GreenCollar today announced issuance of over 8,500 NaturePlus™...